A Lithuanian DeepTech startup is betting on AI to fix one of industry’s most expensive problems—real-time operational awareness. With fresh funding, GREÏ is ready to bring its tech from the lab to the factory floor.
Key Takeaways:
- €650K pre-seed raised from Baltic VC fund FIRSTPICK.
- Platform uses AI-powered monitoring for warehouses, factories, and retail.
- Aims to cut costly downtime and improve safety.
- Plans to connect 500+ cameras and launch fully in 2026.
AI Steps Into the Factory Floor
Kaunas-based DeepTech startup GREÏ has closed a €650,000 pre-seed funding round to roll out its AI-powered operational intelligence platform, designed to help businesses with large physical sites monitor their operations in real time.
The funding, led by Baltic VC firm FIRSTPICK, marks a turning point for GREÏ—moving from building and testing to full-scale implementation across European markets. The money will go toward expanding the team, refining the technology, and preparing for a broader rollout.
The Big Problem They’re Solving
Even with modern surveillance cameras, sensors, and alarms, many businesses still struggle to get a full picture of what’s happening on the ground.
Too often, vital data sits in silos—making it difficult for teams to spot inefficiencies or safety risks before they turn costly.
According to GREÏ, these “operational blind spots” are expensive: unplanned downtime alone can cost factories over €100,000 per hour. In the UK, workplace injuries and fatalities cost an estimated €25 billion annually.
How GREÏ’s AI Works
GREÏ’s platform plugs into existing infrastructure, pulling data from cameras and other systems into a single, unified view.
From there, AI models scan for risks—whether that’s improperly sorted waste, safety gear violations, or slow-moving production lines—and send real-time alerts to the right teams.
“Even with all the right hardware, companies often struggle to see their facility’s operational health,” said Giedrė Rajuncė, CEO and co-founder of GREÏ.
“Our platform uses AI to highlight risks, delays, and failures as they happen. That means quicker responses, fewer mistakes, and more predictable operations.”
The Founders’ Edge
Founded in 2024, GREÏ is led by a team with more than 14 years of combined experience in security, manufacturing, and scalable B2B software.
Co-founder Saulius Tvarijonas previously helped build CUJO AI, a global cybersecurity player—bringing valuable technical expertise to GREÏ’s mission.
Why Investors Are Paying Attention
FIRSTPICK partner Marijus Andrijauskas says GREÏ is solving a “critical, overlooked gap” in operational effectiveness:
“The team combines deep industry expertise with real execution power. We believe they can set a new standard for AI-enabled physical infrastructure across Europe.”
What’s Next
GREÏ plans to connect over 500 active cameras across early customer sites, laying the groundwork for a full commercial launch in 2026.
The company is already in talks with Seed-stage investors in enterprise SaaS, industrial tech, and AI infrastructure, with a particular focus on Western Europe, Scandinavia, and Japan.
Alongside fundraising, GREÏ is forging strategic partnerships in security and automation—an essential step for scaling into multiple markets.
Why It Matters
The race for AI in industrial operations isn’t just about automation—it’s about safety, predictability, and efficiency.
With tight budgets, leaner teams, and mounting pressure to prevent costly disruptions, tools like GREÏ’s platform could soon become standard across warehouses, factories, and retail chains.
Conclusion
GREÏ is turning AI from a buzzword into a practical, on-the-ground tool for operational intelligence. If their rollout goes as planned, we could be looking at one of the Baltic region’s next big tech success stories.